COLT TRANSIT · BRAND AND COMMUNICATIONS
A ride for everyone, and a brand to match.
Brand, bus wrap, microsite and communications for COLT, Cochrane’s on-demand local transit.
What I did
I developed the marketing and communications strategy, designed the brand and its assets, and built the microsite on WordPress.
The same look runs across the bus wrap, the bus stop signs, the rider guides and the advertising, so the service is easy to spot and easy to understand.
Alongside the design, the work covered copywriting, social media, media relations, public engagement, video and project management.
SCOPE
- Marketing and communications strategy
- Brand design and brand assets
- Microsite design and build
- Copywriting
- Social media
- Marketing and education materials
- Media relations
- Public engagement
- Video communication
- Project management
Client: COLT, Cochrane On-demand Local Transit
SIGNS, ADS AND RIDER GUIDES
Have something in mind?
Book a free 20-minute call, or start with a Brand Review if you would like a second opinion on what you already have.